From the ancient Sumerian civilization, that first created the writing concept, we chose the typography they used to present the primal questions that the human mind used to wonder about everything ! (WHAT, WHY, HOW) or " Ma ,Lema, Kayfa " in Arabic.
You will notice the letters are made of gold to connect between the great value of gold and the value of genuine ideas and the significance of free thinking.
"Ma ,Lema, Kayfa " is a platform to discuss free thinking, it connects liberated minds together using different media communication channels. The platform presents essential arguments and deep thoughts about different subjects crossing a wondering mind, covering very old and basic ideas or cultural traditions to the latest modern trends.
